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Review of Aubrey Organics GPB Glycogen Protein Balancing Conditioner

I know that technically a hair conditioner is not really organic skin care. But it goes on the hair. And hair is on the head. And head has skin. And I bought it. And used it. And it’s organic. And am aching to review it. So here we go.

Ladies and Gentlemen, allow me to introduce:

GPB Glycogen Protein Balancing Conditioner by Aubrey Organics.

What and who is it for:
This is a hair conditioner for all hair types. “Nourishes and strengthens for full, shiny, healthy hair”, proudly proclaims the bottle.

About the brand:
Aubrey Organics is a brand from Aubrey Organics, Inc. They started mixing up their first products in 1967. (Isn’t it amazing, Dr. Hauschka also started in 1967. Coincidence? Or was there something in the air that year?) The company site states that they were the first to list ingredients (1967), and the first to be certified organic (1994). They manufacture everything in small batches, so that the product is as fresh as possible. And they use a natural citrus seed extract preservative which gives the products a shelf life of up to 36 months.

I am a skeptic by nature, and I don’t like to put too much value on official sites. But it’s hard to find external information from unbiased sources. All I’ve been able to ascertain is that it is a private company headquartered in Florida, US. Its 2007 sales are estimated at 4.6$ million. Most of the products are manufactured in Tampa, Florida. The company is “committed to organic certification” and their organic certifying organization is Quality Assurance International of San Diego, California.

They seem to have the right philosophy, so I’m giving them a chance.

~$10 Canadian for 11 fl oz bottle. And I really gotta start keeping receipts… ( It ranges from $7 to $17 at

Quality assurance international certified organic. This label is on the bottle:

Recyclable container. Looks like a completely regular bottle of conditioner. And is actually bigger in size than many other guys on the shelf.

Other claims:
No animal testing. 100% Natural. Non-vegan. Contains milk protein.

Coconut Fatty Acid Cream Base, Organic Aloe Vera, Wheat Germ Oil, Lactalbumin, Organic Rosemary Oil, Organic Sage Oil, Horsetail Extract, Coltsfoot Extract, Nettle Extract, Amino Acid Complex (Cysteine, Methionine), Glycoprotein (from oyster shells), Balsam Oil, Aubrey’s Preservative (Citrus Seed Extract, Vitamins A, C and E).

Personally I don’t see any dangerous offenders. So, it’s a pass for me. (I got this list from their site. I’m too lazy to type the list from the bottle. Though, the list on the bottle seems longer – more things in brackets and side notes, but I didn’t spot any offenders either.)

First impression:
Help! It’s not coming out! I’m soaked, the water is turning cold and nothing is coming out of the darn bottle!

Oh, wait…

Did I actually open it? Oops… Sorry, bottle. I forgot the little plastic thingy on the top under the cover…

Ok, let’s try this again.

Good first impression. Looks like a regular hair conditioner…

The scent is somehow fruity/soapy/nutty. It is actually quite pleasant, though not in a “I want to smell like this all the time” way. It remained on the hair for a while as it was drying. Maybe I didn’t rinse too well.

Creamy, just a little bit rougher/thicker than what I’ve used in the past. But that becomes irrelevant as soon as spread on hair.

The effect:
Great! Perfectly normal hair is achieved. In fact, it actually feels stronger then before I showered. Hmm… I’m liking this thingy. Quite comparable in price to that Pantene conditioner I used to buy way back when. (Ok, I confess, it wasn’t that long ago… but let’s move on, shall we?) And it’s actually cheaper. I’m sold. And so is my hair.

The bottle is slightly bigger then Herbal Essences, but has much more herbs. It’s cheaper than Pantene, but just as effective. And it’s organic. Cruelty free. Good for you and the environment. What more could you ask for?

By the way, I was looking through some databases, and found a list of ingredients for a Herbal Essences conditioner, my former “herbal” product of choice. The particular one that intrigued me was a deliciously named “Fruit Fusion Purifying Conditioner”.

Here is that list:

Ingredients from packaging: water, cyclomethicone, stearyl alcohol, cyclomethicone, stearymidopropyl dimethylamine, cetyl alcohol, hydrolyzed wheat protein and hydrolyzed wheat starch, actinidia chinensis (kiwi) fruit extract, citrus japonica fruit extract, ficus carica (fig) extract, fragrance, quaternium-18, stearyl alcohol, dimethicone, peg-2m, cetearyl alcohol, hydroxyethylcellulose, glyceryl stearate, oleyl alcohol, polysorbate-60, benzyl alcohol, citric acid, EDTA, propylene glycol, methylchloroisothiazolinone, methylisothiazolinone, potassium sorbate, phenonip, blue 1, yellow 5, yellow 6. (Few… That actually broke my spell-checker…)

Now, doesn’t it just make you feel fused and fruity?

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1 Dagny McKinley { 04.26.08 at 2:55 pm }

Thanks for the review. I’ve tried Aubrey products before and found they didn’t work to get the tangles out. I have really thick hair that is very stubborn. I’ll give this a try and see if this one works for me.

Dagny McKinley
organic apparel

2 julena { 04.28.08 at 10:44 am }

Thanks, I’m glad it’s helpful. My hair doesn’t tangle too much, but it breaks easily, so I found this one good at what it’s claims to do — strengthening. I also find that using more of conditioner, and keeping it a bit longer tends to be more effective.

PS: I love your site design.

3 KK { 04.28.08 at 10:31 pm }

Thank you for writing a review on a line of product I have been using on my daughter for over seven years now. Thier selenyum shampoo is the only one in existance my daughter can use without suffering damage due to the eczema on her head. Their S. shampoo keeps her scalp healthy and her hair healthy. I have not tried this conditioner for myself, but as I do have breakage issues, thanks to your review…I will be.

4 julena { 04.28.08 at 11:37 pm }

KK: Glad to help :-) And i fully understand your position — my son also has allergies, so I am very careful on what products to use for him. I am just glad that finally we can have healthier options for all of us at an affordable price.

5 Ab { 05.07.08 at 4:06 pm }

I believe you mentioned that you bought this product in canada for $10, I would like to find out from which store you bought this from, thanks in advance.

6 julena { 05.07.08 at 5:29 pm }

Hi Ab. I bought it at Ambrosia

There is also a chain called Planet Organic ( I saw they have a special right now — shampoo plus conditioner for about $15.

7 Ab { 05.08.08 at 7:40 pm }

Thanks ^ : )

8 ABL { 04.26.10 at 4:32 pm }

Do you know of a natural shampoo and conditioner that is comparable to Matrix Sleek Look?


9 Amaralice { 04.28.10 at 6:35 pm }

Thanks for the thorough review. An online store called Lakshmi’s Cupboard also carries the 11 oz size.

10 julena { 07.31.10 at 10:08 pm }

sorry, never tried that one… But I love all Aubrey Organics products!

11 tremell { 07.19.11 at 4:10 pm }

I have been using this product for about two weeks and I absolutely love it.. I love the smell and the thick and creaminess of the conditioner. I am typically a product junky and have pretty much tried everything on the market. I love how this one starts with creamy coconut fat as the main ingredient. Most start or has more water in it. It makes my thick dry naturally curly hair so soft and manageable. I am african american and not all products work for our hair type but this one is an absolute must for anyone transitioning to natural hair or just want to have great fabuluous hair……….;)

12 lekko { 04.10.12 at 12:12 pm }

Thanks for the review. I’ve tried Aubrey products before and found they didn’t work to get the tangles out. I have really thick hair that is very stubborn. I’ll give this a try and see if this one works for me.

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