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The Quest for Organic Makeup

Is there such a beast as organic makeup? Why is it so hard to find?

Once you decide to take steps towards consuming natural products inside and out, it doesn’t take long to realize that while there is a whole plethora of quality organic skin care products, the field seriously thins out when it comes to organic makeup. Suspicious ingredients pop up even in the most respected brands. And in general, there are just far fewer choices.

Why is that?

The most important reason why organic skin care dominates and makeup lags is because of their intrinsic purposes. Think about it. The goal of any skin care is to nourish the skin from inside and out to reach its naturally healthiest potential. So ideally, if your skin maintains an equilibrium of required vitamins, minerals and other building components it will look good. Thus organic skin care aims to find the best ingredients in nature that provide these building/nourishing materials. And since nature is where we as humans get the building material for our bodies, it is not so difficult to find the right combinations of ingredients, to grow them organically and then make the skin care products.

But with makeup the goals are diametrically opposite. More often than not we are not looking to enhance a natural quality of our skins. There is nothing natural in purple lips, grey eye shadows or tinted eyebrows. With makeup we are not looking for ingredients that the skin will absorb. We are looking for ingredients that will stay on top, preferably in the place we designated.

So there is the dilemma. Finding the right combination so that the part that absorbs is natural and safe for the skin, while the pigmented part remains on the top in proper consistency/shininess/matte levels. Not to mention that the pigment itself has to be just the right shade. And of course, there is always the fact that after so many years of exposure to the beauty industry, the consumers have a very clear expectations of the products they need and the format they should come in (lipstick in a tube, powdered eye shadows, pencils for the liners).

And this is a much harder task. Far fewer companies are up to it. We all have expectations on how mascara has to “behave” and color expectations for shadows, foundations and lipsticks. Meeting these expectations with all-natural ingredients is a hard task for many. So synthetics, questionable ingredients and technology slip in here and there… But it’s our job as consumers to keep pressing these companies to come up with better and safer solutions. Continuous improvement needs to be a motto of all companies that have the potential to affect human health.

Taking bold risks is an option too. Consider SukiColor. That’s one company that totally rethought the idea of what makeup is. They don’t even have conventional powders or lipstick tubes. But they have a variety of creamy pigments that can work on your eyes, your cheeks and lips. For example
suki triple cream eye definer – sandalwood

can serve as an eyeliner, a brow liner and a shadow. While something like
suki pure cream stain lip/cheek – opal

can serve as a lip color and a cheek highlighter, creating automatic coordination in colors and completely defying expectations on what lipstick and rouge can be. It goes back to basics – makeup is color for the face. Here is color. Here is a brush. Apply anywhere.

Bold. Innovative. Natural. And since they work with creamy textures, they don’t have to worry about finding natural ways to create powdered shadows and the like. Hence no need to worry about whether talc is safe or not.

Perhaps that’s what organic makeup should be about. Defying expectations. Going back to the basics. Enhancing natural beauty with natural means. Maybe the task of finding organic solutions will be easier if preconceptions of what makeup needs to look and feel like can be stripped. When it all becomes simply about colors blending with our skin thinking out of the box could produce many more truly safe and healthy options for our faces.

After all, take a good look at nature. With such an abandunce of color around it’s hard to believe that there is no way for us to harmoniously work it into our own beauty system.

PS: For those new to this site, I do have a list of natural makeup manufacturers here. They may not always be 100% perfect, but at least they are trying. And they are definetly safer for you then the mainstream brands.

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3 comments

1 shaw { 12.16.08 at 1:35 pm }

Not trying to be pushy at all, but if you’re looking for a wide range of organic and natural cosmetics, we have lots of them at Kiss and Makeup. Take a quick look through our website and see for yourself. http://www.kissandmakeupstore.com

2 Clara { 12.22.08 at 2:49 pm }

There are a few manufacturers, but I’ve had the best luck wit mineral makeup.

3 jackjames { 02.18.09 at 5:37 am }

Hello everyone,
I’m a newbie to website design and being a this site. I’m stopping by a few sites to pick up tips and get answers from people who know a lot more about this that I do!
A Canadian company, Naturally Nova Scotia, makes supplements from foods instead of synthetics. The have vitamin C from fruit, herbal tinctures, green drinks, vitamin D3, and others.
Supplements from Foods

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